You must have heard about Dollar Shave Club’s commercial. It was one of the most successful e-commerce marketing campaigns of all time. Do you know why...
Tag - Marketing
Marketing has evolved with technology. The Mesopotamians stamping their products with their signature marks are the oldest records of marketing. Eventually...
Every business has goals like profit and growth. Growth is the most success-pointing indicator of business and growth marketing strategies consist of...
Marketing trends can wax and wane, depending on consumer behavior, technological advances, and several other factors. What was working for your business and...
With the wide consumption of video content on social media platforms such as YouTube, TikTok, and Instagram, online video content has emerged as one of the...
A/B testing is a way of comparing two versions of something and seeing which one works better. It’s not a new phenomenon, dating back to around 100 years ago...
If you’re a business owner, your goal is to make more sales. Nowadays, it’s a little bit easier to do that because of the many marketing strategies you can use...
In the past few years, marketers have had to rethink marketing strategies, tactics, and how they communicate with customers and prospects. If you want to...
Want to grow your small business? Or perhaps you’re just trying to hold on to the customers you already have? Either way, for SMEs budgets are the biggest...
Digital marketing can be a great way to promote your business online. But it can also be confusing and overwhelming if you are just starting out. There are so...
The use of social media platforms to connect with your target audiences is basically what we call social media marketing. There are multiple uses of social...
Effective branding paired with profitable marketing strategies is the best way to create an engaging presence for your business in the market. It brings in the...
What is the most common marketing mistake startups make? There can be many answers that come to mind: not allocating enough budget to marketing activities;...
According to Statista, the most effective digital consumer engagement tactics implemented by marketing companies in 2021, by the percentage of effectiveness...
Superpowers are, well, powerful. Being able to breathe underwater, be invisible, or turn green and big when you’re angry is something that so many people want...