While it is generally not advisable for business leaders to have their heads in the cloud, I do tell them to migrate their data there. Cloud computing has been...
Recent Articles
Public Relations (PR) can help solve many of the problems businesses face, such as getting the market to adopt a new product or securing financing from...
Today, entrepreneurs of all kinds are taking their business into the digital landscape. The digital entrepreneurs are realizing the opportunity for...
If you think just having an account on social platforms will automatically bring in the results in terms of engagement and sales, you need to re-evaluate...
Conversational marketing has become more important than ever, with over 1.4 billion people using chatbots and social media messaging apps regularly. These apps...
Between now and 2025, the eCommerce industry is expected to grow by approximately 11 trillion US dollars. This means that there is a great opportunity for...
For salespeople, one of the most difficult portions of the job is lead generation. There is much more to lead generation than just finding people to call —...
The world of digital marketing is fast-paced and ever-changing. With a plethora of options available, it can be difficult for businesses to determine the best...
Video is an important tool for anyone with an online presence. Let’s be honest: Most people prefer watching to reading. While this doesn’t mean text is a...
Believe it or not, small businesses carry a reputation for preferring profits over people. With so many plans and so few resources, it is possible to turn a...
As a business, you must be familiar with the prospect of building a comprehensive email list. Still, reaching targeted inboxes does not increase the chances of...
A virtual receptionist is a great addition to your “digital front of house”, providing professionalism to your call management. But virtual receptionists can...
Savvy marketers swear by email marketing. They know it comes with challenges, though, one of them being open rates. However, the real challenge is to get...
Since the dot-com boom, businesses of all sizes and types have discovered they need public relations (PR) agencies. First, there were in-house public relations...
As we all know, social media plays a critical role in the growth of small businesses, including music schools. However, small businesses often face challenges...