Through various digital platforms, users can share their views and opinions on any business or brand. Online reputation management—monitoring the digital...
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Small businesses should not give up on the idea of using AI (artificial intelligence) and automation. They may seem complicated and expensive but adopting them...
If you’ve ever been on social media, you have probably noticed the growing dominance of visual content across various platforms. Although written content...
Starting a business for the first time is both an exciting and a daunting prospect. As you start off, hopefully you have a clear idea of where you want to go...
As a rule, blogs consist of two broad types — personal and corporate blogs. The difference between them is obvious. An individual blog is a great way to make...
More than 53% of all trackable traffic on the internet comes from organic search and roughly 15% comes through paid search on search engines. These estimates...
Being online has never seemed more important. As the world goes into lockdown, trying to protect against coronavirus, for many the internet has become a portal...
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Discovering Micro Influencers
Digital marketing allows small businesses to compete with large enterprises for one particular reason: the available digital marketing instruments are...
Building relationships with prospects can be tough, especially when you’re trying to catch their attention using an email. Like you, they are bombarded on a...
Your logo is not just the face of your website, it is the identity of your brand and all that you stand for. If the logo is well designed, it will be self...