LinkedIn has shifted from a networking platform to a site where one can do sales prospecting. Why? The rationale is that it has social media features and...
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After working hard to create the perfect website for your business, you want to get traffic as soon as possible. It can be frustrating to stare at your blank...
A few years ago, people started adapting to online marketing through social platforms. Back then – about a decade ago – marketing was less sophisticated, and...
With the Covid pandemic, in-person events have significantly declined. Yet, the reality is that work and networking have to continue as usual. Event managers...
Starting a new business during the digital marketing era means you need to build an online presence. While creating a website and posting ads and blogs are...
Conversations around business growth circle around sales numbers. Sell more, earn more. That’s the simple mathematics of business. I’m more interested in...
Local SEO refers to the practice of optimizing a website for it to organically rank in local search results. Most businesses focus on this branch of SEO to...
Each new blog post is a chance to rank on Google Searches. However, it’s not that simple. Constantly creating high-quality content can take a toll on anyone...
Some believe machines cannot possibly take over customer service. Many believe that machines lack the empathy and emotional intelligence to deliver a path...
Digitization has changed how the business world works. It is the best thing that could happen to industries because it reduces manual work, inaccuracy and...