Embracing automation in the workplace might seem like a huge endeavour. You might have visions of robots preparing the coffee and answering customer emails...
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If you are an eCommerce store owner then you know very well that the customer always is on the lookout for mistakes and problems to leave your site. It’s a...
Content writing for websites is an artform on its own. Badly crafted writing will not get you many hits when people search for the topic you’ve written about...
Envy, That’s what a lot of you feel when you look at brands and influencers who generate huge amounts of traffic and sales from social media. Don’t...
There are few industries more shrouded in mystery than SEO. We all know it’s not an exact science. Any SEO ‘expert’ who tells you they know exactly how...
LinkedIn is a massively effective platform for so much more than just recruitment. It’s an excellent source of leads for PR, partnerships and sales. In fact...
Although Google has never talked about how often they update the algorithms on their search engine, it is widely speculated that they do more than 4 or 5...
One of the biggest mistakes a site owner could make after finishing development work on their business website is leaving the Blog section untouched or using...
Did you know there are dozens of tools available online that can help improve the quality of your inbound marketing campaigns? Probably not, which is why...
This is one of the most frequently searched, asked and debated questions in SEO content writing. How long is long enough for a blog post? Remember the not-so...
If you are a small local business owner on a hunt for local leads and relevant search engine visibility, local SEO is exactly what needs to deserve your...
Why do I believe that Meta Descriptions are going to disappear? First, let’s clarify what they are and what they have been used for. When your website or...
Most inexperienced webmasters or amateurs with limited SEO Techniques that work will want to discard an existing site and maybe build a new one from scratch...
Why Old Customers Are Better Than New Ones As businesses owners, our tendency is to think of business in terms of quantity. After all, we’re programmed to...
Traditionally, quantitative research is used in the back end of the marketing process to guide final decision making. Typically, it uses large scale...