Have you ever purchased a product or a service based on someone else’s recommendation? You probably have. I remember the first web host I...
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If you are active on social media or buy products from eCommerce sites, then you might have noticed that when you search for, or buy, products you start seeing...
Finding the right employees isn’t always easy, especially for growing businesses that don’t have the brand recognition, budget, or overall reach of larger...
Have you optimized your LinkedIn profile yet? If you haven’t, perhaps now is the best time to start. Over 90% of recruiters are active on LinkedIn. What this...
Online marketing is one of the most cost-effective ways of reaching out to your target audience and grabbing their attention. You can place these ads for...
In the last decade, the way we do business has changed. From how we target new customers to how we retain the ones we already have, nothing is the way it was...
I started my marketing career in small companies. Then I went on to work for even smaller, bootstrapped startups. The marketing budgets of all these companies...
There’s never been a shortage of scammers in the search engine optimization space. It’s the nature of the industry, unfortunately – so few people...
The e-commerce industry is one of the most sought-after industries in the world today. With an e-commerce giant like Amazon making its founder the richest man...
The Internet of Things (IoT) has begun to permeate the consumer, communications, and industrial worlds. IoT services are shaping finance...
In 2016, the ByteDance company created a new app TikTok, which is also circulating within the Chinese market, known as Douyin. In only one year, this app had a...
Back in the day, if you chose to use WordPress.com for your business, you could not upload themes and plugins to customize your website. Since then, this...
Can your business survive offline in 2020? Maybe. Can it remain offline in 2025? Much more questionable. Nowadays, many companies consider moving towards a...
In an era where you can just turn to Google or look for online communities when you need help, the idea of reading a book might seem obsolete. Why bother? As...
If you want to represent yourself or your company appropriately, there are many ways to do this today. Business cards are a really great way to do this...