There are genuine competitors for local businesses on a daily basis. Customers are researching online before they go into a store, booking a service or calling. When they need something nearby, they are most often turning to Google Maps. If your business isn’t there, then you’re already losing your customers to the competitors who are...

B2B marketers are continually challenged to maintain an incomplete contact database, leaving out phone numbers, job titles, or even email addresses. This is where a data appending service comes in. The service providers uncover the information gaps and update the databases with the correct information. The end results of their marketing efforts...

If you watched Suits, you’d know that Pearson Hardman only hires from Harvard. However,even in the show, they bend this rule for a few outstanding legal minds. Especially as acceptance ratesveer lower, and admissions look more like a numbers game than anything else, the decade-longargument of whether a college’s prestige actually matters has...