What’s a brand? Is it a logo, colors, or typography? Not quite. Brands are more than their assets – they promise an experience to a customer. A brand...
Author - Patrick Smith
With ideas for leading brands, Patrick solves real-world business problems for enterprise organizations, startups, and everything in between. Prior to C2 Creative, Patrick developed marketing campaigns at several leading advertising agencies and hybrid digital organizations. He holds a Bachelor’s Degree in Graphic Design from Illinois State University.