“Testing leads to failure, and failure leads to understanding”- Burt Rutan While the quote highlights Rutan’s philosophy of learning through...
Author - Kevin George
Kevin George is the head of marketing at Email Uplers, one of the fastest-growing email designand coding companies, and specializes in crafting professional email templates, PSD to HTML email conversion and free responsive HTML email templates in addition to providing email automation, campaign management, and data integration & migration services. He loves gadgets, bikes, jazz and eats and breathes email marketing. He enjoys sharing his insights and thoughts on email marketing best practices on his blog.
Email newsletters started out as a modest communication channel. Today, however, it has emerged as a source of revenue generation. Which is why...
Any email marketer worth their salt would have invariably typed-in this query at some point in their journey: “factors affecting email...
If there’s one thing that is absolutely pivotal to fetching your campaigns surefire interaction and engagement, it is the quality of your email copy...
Adding contacts to your email list is one thing. Cleaning and maintaining it is a whole different ball game altogether. The hygiene of your list goes...
The practice of making your digital assets and marketing communications usable by everyone is known as accessibility. You ought to follow...
Irrespective of the industry you belong to, email marketing plays a crucial role in reaching out to your prospective clients and customers alike. The...
Every business is competing to draw maximum attention from its target audience. Therefore, it is of utmost importance that your prospects and...
Email unsubscribe refers to the removal of email addresses from the database so that they do not get any future communications from you. The...
Abandoned carts are the shortest horror stories running in the eCommerce industry. It is heartbreaking to see products being added to the cart just...
Marketers are always on the lookout for the best ways to reach consumers and keep them engaged with their brand. One way in which they’re able...