Adriana Tica is a trend analyst, marketer and writer with 15+ years in the field. She owns two digital marketing agencies, Idunn and Copywritech, and a recently-launched consulting business. On SiteProNews, she shares Ideas to Power Your Future on topics like digital trends, marketing, SEO, copywriting, and more.
The tech industry is fueled by buzzwords and hype. The irony is that even the people who claim to hate these buzzwords keep using them. It’s a self...
More than 76% of small businesses are already directly affected by the COVID-19 pandemic. Add those who are indirectly affected by it and you’ll see...
Content marketing is no longer “nice to have” or “just another promotional tactic that you can substitute with another one”. In 2020 and beyond...
It’s hard to find an article about social media that doesn’t mention the continuous drop in organic reach of Facebook business pages. And it seems...
By 2021, more than 27% of internet users in the US will have an ad blocker installed. That’s more than a quarter of all internet users that you won’t...
Ever felt like you’re writing for an audience of…one? Don’t worry – we’ve all been there. While everyone says that content is still king, it’s only...
I started my marketing career in small companies. Then I went on to work for even smaller, bootstrapped startups. The marketing budgets of all these...
Content marketing isn’t something you can afford to ignore. If you want to put your lead generation and conversion on auto-pilot without spending a...
My first job as a Marketing Manager for a startup in the tech world was amazing and HARD in equal parts. Back then, I had no idea what a PCB was and...
If you’re a regular on SiteProNews, you may have already stumbled upon one of my articles saying that you should never blog just for the sake of...
Yes, it’s that time of the year again. The time when we draw the line on the year that’s almost over and make plans for the upcoming one. If your...
Most of the clients we work with at Idunn are intimidated by SEO and especially by what SEO writing entails. And for good reason: if you read an...
SEO (Search Engine Optimization) is the process of getting your website to rank higher in search engine results pages. Unlike Google Ads (or other...
Keyword research is the first and most important step in any SEO endeavor. This is why, when most people hear “keyword research” they automatically...
Traffic doesn’t matter. Traffic is a vanity metric that does not pay bills. Relevant traffic, on the other hand, is your golden ticket to more sales...
