To spend or not to spend? Heading toward the end of a tumultuous financial year, this question is on the lips of company decision-makers all over the...
Author - Adam Ortman
Adam Ortman is the senior vice president of growth and innovation at Generator Media + Analytics, a fully integrated media agency. Combining a decade of experience in the media agency arena with an academic foundation in consumer psychology, Adam evaluates leading and emerging digital, social, mobile, and e-commerce platforms and trends to determine how they can bring value to clients’ media investments.