Archive - January 2024

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What is the secret to Shopify?

If you are reading this, then you have created a Shopify store or about to. One of the steps to building a formidable ecommerce business is to create a Shopify...

Marketing Trends for 2024

2024 is an election year, so brands and marketers can expect the media landscape to become more crowded — and expensive. Because political candidates will be...

PR Beyond Media Placements

When one isn’t embroiled in the public relations industry, it can be difficult to explain exactly what PR is — or what it’s supposed to do. Many people may...